” No batteries, no circuitry or electrical elements, no motor – just impeccably tuned mechanical parts, working harmoniously to produce a controlled result. This description could fit a number of objects: bicycles, musical instruments and traditional watches spring to mind. Cameras, however, do not.
Since the 1980s, the consumer photography industry has been obsessed with electronic features. Digital cameras, obviously electrical, dominate the market today, but even in the latter days of film, motor winders, autofocus, electronic zooms and automatic exposure were aggressively marketed as tools to make photography ‘easier’. This obscured the fact that, at its heart, photography is a mechanical process. All that is required to take a picture is a light-sensitive material (either film or a digital sensor) and a shutter to allow light to hit that material
…..So what is the modern appeal of Leica cameras? In this world of plastic digital models, reliant on technology that becomes outdated every few years, Leicas offer something different: an antidote to gear-focused consumerism that distracts from the artistic process. The Leica M3, which many still regard as the pinnacle of the company’s efforts, features just two controllable elements: the aperture of the lens (i.e. how much light it lets in) and the shutter speed (i.e. how long it allows light in). This means there’s nothing in the way of the photographer and their creative vision – nothing to go wrong, once experience takes human error out of the equation….”
-Temoor Iqbal, writing in European CEO Magazine